Statement: Cooperation with Escuela Universitaria Real Madrid

“How hard can it be?” (https://www.howhardcanitbebook.com/)

We (with co-author Dan Hammer) are pleased that our football strategic book “How hard can it be?” has agreed to cooperate with Escuela Universitaria Real Madrid Universidad Europea & their Executive Master in Football in Madrid contributing to the development of our beloved game.

This agreement is an addition to our cooperation with University of Liverpool.