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‘Sustainable Champions’ of the Arabian Gulf League
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A very proud moment for us all at Al Jazira Club this week when we secured the league title of the Arabian Gulf League 2020/2021-season.
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As my consultancy company Optima Football has researched and analysed in previous years; football club’s often lack a long term strategic plan and as well mi...
‘How hard can it be’? - case of Spurs
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In our (w/Dan Hammer) football strategic book ‘How hard can it be’? (FYI: still only available in Danish - English version in the making) we use Tottenham as...
‘How hard can it be?’ - our book is coming in English
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We have now started the process to get our Danish football strategic book ‘Hvor svært kan det være?’ (‘How hard can it be?’) translated to English.